Double R Enterprises, LLC was founded by Russell Reaves II. He began computer repair at an early age as a result of curiosity about how things worked. He would take things apart and try to put them back together again. After breaking more of his computers than fixing, he began researching to understand all of the inner workings of computers.

Jumping forward, Russell attended North Carolina State University in Raleigh, NC, studying Computer and Electrical Engineering. His studies gave him the basis for how everything interacted inside the computer at an electrical level. He was able to take the software component and the hardware/electrical components and put the two together to gain a complete understanding of computers. Once here, he realized that there was another gifting given to him. He had a gift to create eye-catching printed materials. He thought to venture out and do web sites, but a lack of coding knowledge hindered him from producing the designs envisioned.

From there, he enrolled in the University of Phoenix's Web Design program. It was at the University of Phoenix that he was able to gain the coding knowledge needed to make the ideas he saw in his head come to life online. Currently, he is attending Strayer University, pursuing a Bachelor's Degree in Information Systems, with a concentration in Internetworking Technology.

Along the way, he was repeatedly told that he should design printed and web materials as a small business, and in 2011, he decided to do just that. He had a business plan but no name. He then remembered a nickname that was given to him by a good friend of his, Mr. Cory Fair, Double R (from his initials). Thus, Double R Designs, the beginning stages of Double R Enterprises, was born.

Currently, Russell has obtained his Bachelor of Science in Information Systems with a concentration in Cyber Security Management from Strayer University and is a member of the North Carolina Army National Guard, supporting his state and country, having served one tour of Afghanistan in 2018-2019. Beginning in 2022, he will be pursuing his Master of Science in Information Systems from Strayer University.